Reimagining Employee Wellbeing
We started Goal AI because employee wellbeing is stuck in the past.
Most programs feel impersonal, passive, or easy to ignore. But change only happens when people feel supported, take action, and see progress—together.
We’re building Goal AI to make that happen at scale.
We started Goal AI because employee wellbeing is stuck in the past.
Most programs feel impersonal, passive, or easy to ignore. But change only happens when people feel supported, take action, and see progress—together.
We’re building Goal AI to make that happen at scale.
What We Believe
When employees lead the way, wellbeing becomes culture.
When employees lead the way, wellbeing becomes culture.
Small steps, shared with others, create lasting change.
Small steps, shared with others, create lasting change.
AI should nurture, not replace, human connection.
AI should nurture, not replace, human connection.
Everyone deserves to feel seen, supported, and capable of change.
Everyone deserves to feel seen, supported, and capable of change.
Our Team
Meet the talented designers, planners, and technologists who bring innovative visions to life.
Meet the talented designers, planners, and technologists who bring innovative visions to life.
Meet the talented designers, planners, and technologists who bring innovative visions to life.

Rajiv is a physician and serial health tech founder. His last company, ShapeUp, pioneered peer-based wellness and was acquired by Virgin Pulse (now Personify Health).
Rajiv Kumar, MD
CEO & Co-founder

Rajiv is a physician and serial health tech founder. His last company, ShapeUp, pioneered peer-based wellness and was acquired by Virgin Pulse (now Personify Health).
Rajiv Kumar, MD
CEO & Co-founder

Rajiv is a physician and serial health tech founder. His last company, ShapeUp, pioneered peer-based wellness and was acquired by Virgin Pulse (now Personify Health).
Rajiv Kumar, MD
CEO & Co-founder

Lee is an operations and product leader with experience at early-stage startups and large enterprise platforms. He’s spent two decades designing user-first tools for real behavior change.
Lee Pichette
COO & Co-founder

Lee is an operations and product leader with experience at early-stage startups and large enterprise platforms. He’s spent two decades designing user-first tools for real behavior change.
Lee Pichette
COO & Co-founder

Lee is an operations and product leader with experience at early-stage startups and large enterprise platforms. He’s spent two decades designing user-first tools for real behavior change.
Lee Pichette
COO & Co-founder

Sig is an AI technologist who previously led engineering teams at both mission-driven startups and growth-stage SaaS companies. He’s focused on building safe, responsive AI systems that enhance human support—not replace it.
Sig Myers
VP of Engineering

Sig is an AI technologist who previously led engineering teams at both mission-driven startups and growth-stage SaaS companies. He’s focused on building safe, responsive AI systems that enhance human support—not replace it.
Sig Myers
VP of Engineering

Sig is an AI technologist who previously led engineering teams at both mission-driven startups and growth-stage SaaS companies. He’s focused on building safe, responsive AI systems that enhance human support—not replace it.
Sig Myers
VP of Engineering

As Managing Partner and Architect with over 15 years of experience, John oversees large-scale urban development projects from start to finish. His specialization is high-rise mixed-use complexes that redefine skylines.
RICH WILSON
MANAGING PARTNER, ARCHITECT

As Managing Partner and Architect with over 15 years of experience, John oversees large-scale urban development projects from start to finish. His specialization is high-rise mixed-use complexes that redefine skylines.
RICH WILSON
MANAGING PARTNER, ARCHITECT

As Managing Partner and Architect with over 15 years of experience, John oversees large-scale urban development projects from start to finish. His specialization is high-rise mixed-use complexes that redefine skylines.
RICH WILSON
MANAGING PARTNER, ARCHITECT
Who We’re Building For
We work with forward-thinking employers who believe wellbeing should be social, not siloed. If you’re looking for a fresh approach that employees actually use, let’s talk.
Who We’re Building For
We work with forward-thinking employers who believe wellbeing should be social, not siloed. If you’re looking for a fresh approach that employees actually use, let’s talk.
Who We’re Building For
We work with forward-thinking employers who believe wellbeing should be social, not siloed. If you’re looking for a fresh approach that employees actually use, let’s talk.
© 2025 Goal AI. All Rights Reserved.
© 2025 Goal AI. All Rights Reserved.
© 2025 Goal AI. All Rights Reserved.